Monday 11 November 2013

Doing Good with the Midlands Air Ambulance

The Midlands Air Ambulance is the largest and busiest of the nation's air ambulances flying 3,000 missions each year and an amazing 40,000 missions since the first launch in 1991.


Whilst the value of the service is beyond measure to the patients helped by the air ambulance each mission carries a £2,500 cost which is very much in the minds of those responsible for providing the service. We were joined this evening by CEO Hannah Sebright and Fundraising Director Jason Levy to give us an insight into the operation of the service.

The Air Ambulance receives no Government or Lottery funding and is dependant upon the support of the community it serves in order to raise its annual running costs of £6.5 million. In order to ensure that this vital service remains available a five year plan for sustainability is being implemented which has already helped them to extend the Air Ambulances flying hours with the aim of moving towards the provision of night flights.

To date Tettenhall and other Rotary Clubs with the charity's area have donated over £1,000,000 to help keep the Air Ambulance flying but its not only by donating money that we help. Working with Club member Simon Maddox the Air Ambulance has recently moved into a new headquarters building in Lye. As well as providing improved working conditions which have helped to raise staff morale the move has resulted in a reduction in operating costs of 50%.